Soothe, the on-demand massage and wellness company, will be available in Honolulu starting June 2, 2016. The service brings licensed, vetted, and insured massage therapists to customers' homes, offices or hotels in as little as one hour.

Soothe has already launched in 28 cities in the United States, Canada, and the U.K. since its inception in 2013 and will be available in over 40 cities by year's end.

"We're pleased to serve the residents of Honolulu as well as thousands of travelers staying there," says Soothe Founder and CEO Merlin Kauffman. "Everyone deserves to have a massage, whether they're on vacation, on business, or after a long day at the office."  

Soothe offers on-demand Swedish, Deep Tissue, Sports, or Pre-natal massages between the hours of 8 am and midnight daily. Massages are fixed-price per person, and Soothe takes care of tax and gratuity. The prices are: $99 (60 minutes), $139 (90 minutes), and $169 (120 minutes). Soothe clients can also re-book the same therapist on future occasions.

"Our growth is really due to the experience our massage therapists deliver," adds Kauffman. "They provide spa-quality treatments without the hassle of finding parking or dealing with traffic. In addition, our massage therapists earn three to four times more than the industry standard."

Kauffman created the company while at Harvard Business School, a period when he was frequently traveling, and found it difficult to schedule a massage appointment outside standard business hours and locations. What started as a solution to his own problem, however, has grown into a flourishing business, with the number of massage therapists on the platform more than doubling since last year.

Soothe currently has a network of over 4,500 licensed, vetted and insured massage therapists globally. All Soothe massage therapists have been approved in-person, and only therapists who meet the requisite level of certification are accepted as Soothe massage therapists.

Clients can book a Soothe massage by downloading the iOS or Android app (

Clients may choose the type of massage, the treatment length, and the therapist's gender. Those who are unable to download the app can book via, call (+1) 800.960.7668 from within the US and Canada, or call (+44) 808 178 0086 from within the U.K. All three booking options are available 24/7. 

Soothe, the on-demand massage service and app, lets users schedule a same-day massage in the privacy of their home or hotel. Soothe currently serves the following cities and regions: Los Angeles, the San Francisco Bay Area, New York, London, Atlanta, Austin, Boston, Chicago, Dallas, Fort Worth, Ft. Lauderdale, Honolulu, Houston, Indianapolis, Miami, Minneapolis, Newark/Northern New Jersey, Las Vegas, Orlando, Philadelphia, Portland, Phoenix, San Diego, San Jose, Scottsdale, Seattle, Vancouver (British Columbia), and Washington D.C..

For more information, visit, call (+1) 800.960.7668 from within the US and Canada, or (+44) 808 178 0086 from within the UK.

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