It’s not the typical workplace at Fuel. Our Healthy Hairdresser sponsor for the month of July and a manufacturer of styling products, shears and heat tools, Fuel was conceived in a conference room by founders Bryan Batstone, Paul Yu and Richard Strom. The young Ohio-based company doesn’t have only young employees, but Paul Yu, VP of operations, says staffers of all ages are health-conscious. They use FitBits to track ongoing competitions with each other, and in their free time they often hang out together for kayaking, mountain biking or spinning.
“Having the right people on the team makes it fun to do things together,” Yu says. “Our business is family-focused, and we treat everyone as family. We’re there for each other.”
At 37, Yu maintains an active lifestyle that has him at the gym or a work team basketball game five or six days a week—often before work. “I’m up early,” he says. “I like morning workouts, because it gets me ready for the day. Then when I get to work I’m refreshed and very productive.”
The culture at Fuel headquarters organically encourages staff health:
The brand’s salon customers come into the fold of the family as well. “We believe in the change we’re trying to create in the industry, and we’re grateful for those we get to do it with and for,” says Fuel Educator Ashley Deubel. “We’re an education company through and through.”