Macadamia Beauty is expanding their sales force with the addition of two new territory account managers for Macadamia Professional and éprouvage.

Spearheading the California market, Taylor Cavallaro will be responsible for leading the strategy and execution of all channel marketing activities including promotions, sales support materials, presentations and trade shows for the BeautySales distributor, national accounts and international channels, with the ultimate goal of growing both the Macadamia Professional and éprouvage businesses.

Macadamia Professional has also tapped Tony DeFelice as the New England Territory Account Manager, to lead client relations with existing accounts and to expand business from Connecticut through Maine. While DeFelice’s focus lies primarily within the New England region, he will also assist as needed in other markets on behalf of Macadamia Professional and éprouvage.

Both transitioned into their roles in June.

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