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Personna Repackages with Input from Professionals

by Anne Moratto | August 1, 2016

Personna has introduced a sleek new packaging design to professional barber and stylist communities.  By involving these professionals in the redesign process itself, Personna was able to identify and address any/all opportunities for improvement. The result? A more modern look and feel with bold product imagery, clear product counts and simple feature and benefit callouts. A simple, yet striking revamp.

 

The packaging transition was completed by June 2016.

 

Personna is distributed by Spilo Worldwide, a leading manufacturer, importer and international master distributor to the professional beauty industry for over 70 years.

 

www.personna.com/

 

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