In order to help select team members for its upcoming Fashion Week presentation with The Blonds, Sexy Hair challenged its top artists with a Faux-tography competition.
The contest called artists to create their best runway-ready yet still wearable faux looks. Many clients are asking for styles that don't require a big commitment but can create a major change for a short period of time—faux bobs, faux bangs, faux mohawks, etc.
Plus, with the rise of media-sharing platforms, like Instagram, every stylist has to be their own photographer. The marriage of these two ideas was how the Faux-tography theme was created.
MODERN and Sexy Hair judged all the entries and selected 11 artists to join the Sexy Hair team at New York Fashion Week for The Blonds show. The winners were announced at Sexy Hair's Train the Trainer event in Austin, Texas, on June 10.
The winners
- Amanda Fator
- Anastacia Wagner
- Arlene Martin
- Brian Jensen
- Dawn Atkinson
- Ellie Bond
- Jessica Domoney
- Marie-Eve Borduas
- Meaghan Masterson
- Nadirah Volpe
- Sarah Vondracek
With Fashion Week quickly approaching, the winners are getting ready to pack up and head to New York! MODERN will be backstage at The Blonds show on Sept. 11 at Milk Studios to talk to the Sexy Hair team, including winners, and will cover the show. Stay tuned!
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