Ricci will be responsible for leading Flow’s creative vision with a focus on product development, creative imagery, and growing the Flow style team. Flow is committed to delivering meaningful connection to hair stylists through products, programs and education.
Ricci, the NAHA Hair Stylist of the year and seven-time Canadian Hairdresser of the year, will bring 25 years of
experience to his new role at Flow Haircare. Trained through Vidal Sassoon in Canada, London, and Los Angeles,
Ricci has successfully launched multiple salon locations as well as an advanced academy.
Known for pushing the creative boundaries of hair, Ricci’s designs are beautiful and cutting edge and express his genuine passion for hairdressing.