Robert Schaeffler
Robert Schaeffler

Henkel announced today that Robert Schaeffler will succeed Karl-Heinz Pitsch as the General Manager of Sexy Hair. The news comes following the announcement of Pitschs’ retirement earlier in the month. Effective December 1, 2017, Schaeffler will lead Sexy Hair in addition to his current responsibilities with Kenra Professional and #mydentity brands as part of Henkel Beauty Care North America.

Schaeffler brings more than a decade experience to the beauty industry. His experience extends both domestic and international spanning US, Europe and Asia-Pacific regions, as well as a variety of Retail and Professional businesses. Most recently he has been leading the Kenra Professional business to remarkable success, making it one of the fastest growing brands in the industry and launching the newest brand in the Henkel Professional portfolio with #mydentity.

 “I am honored to be taking over such an outstanding and unique brand within the industry,” said Schaeffler. “Sexy Hair has been a hugely successful business under the leadership and guidance of Karl-Heinz Pitsch. I am thrilled to step in to the position and lead this strong team and dynamic brand. We as Sexy Hair will continue to elevate our brand position as the experts in cutting and styling.”

“With his extensive experience and a track record for delivering results, I am certain that Robert and the Sexy Hair team will continue its winning path. Sexy Hair is a cornerstone of Henkel’s North American strategy, and I am confident that he will leverage these unique and powerful brands and deliver exceptional growth and future opportunities,” said Stefan Mund, Regional Head, Henkel Beauty Care Hair Professional North America.

About Henkel

Henkel operates globally with a well-balanced and diversified portfolio. The company holds leading positions with its three business units in both industrial and consumer businesses thanks to strong brands, innovations and technologies. Henkel Adhesive Technologies is the global leader in the adhesives market – across all industry segments worldwide. In its Laundry & Home Care and Beauty Care businesses, Henkel holds leading positions in many markets and categories around the world. Founded in 1876, Henkel looks back on more than 140 years of success. In 2016, Henkel reported sales of around 19.7 billion US dollars and adjusted operating profit of around 3.4 billion US dollars. Combined sales of the respective top brands of the three business units – Loctite, Schwarzkopf and Persil – amounted around 6.3 billion US dollars. Henkel employs more than 50,000 people globally – a passionate and highly diverse team, united by a strong company culture, a common purpose to create sustainable value, and shared values. As a recognized leader in sustainability, Henkel holds top positions in many international indices and rankings. Henkel’s preferred shares are listed in the German stock index DAX. For more information, please visit

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