The Color Pop? Tips For Perfection

by Maggie Mulhern | January 4, 2018

COLOR POP happens when the colorist concentrates application of formula very purposefully to the mid-lengths and tips of the hair. According to Beth Minardi, the color looks dated when highlighted strands look too conventional or are placed too close to the root.

For the look pictured here, Minardi used her high lift permanent Creme 12 Ice shade mixed with 40 volume developer. "I use my long artistic foils to isolate the hair lengths without requiring that the foil be folded— which can minimize the ‘melted’ effect," says Minardi.

"Let’s talk about floating the ‘start’ of the highlight in varying distances away from the scalp. I brush a dot of Beth Minardi Demi Creme color 8BB mixed with 5 volume developer at the base of the offending ‘not melted’ highlight. In 12 - 15 minutes, that blonde will be totally modern!"

Style by Dayler Chagas

Assistant KATT Smith

Photo by Roberto Ligresti

Make up by David Maderich

Your client is living her best summer with this pink hologram creation. It’s by @archieco_​...

How-To: Summer-Loving Pink Hologram

by Staff

Summer-loving hair color look from Archie & Co in Adelaide, Australia. The entire design was created with staino, a range of 10 intense direct dyes (plus Clear) from evo fab pro.

Makeover by Daisy Goord.


Great Formulation For BIG BLONDE Results

by Maggie Mulhern

Daisy Goord was excited when her new client came to her with a color “that wasn’t a million miles from where she wanted to be. YES it was too warm and YES it wasn’t lifted high enough, but there are several easy tweaks to make to hit her bright blonde goal.” Details for the makeover here.

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