Time has a way of flying by. Before we know it, weeks, months and even years pass by and we’ve barely noticed. Suddenly the teen client you did for the junior prom is booking her wedding consultation. And her mom is now one of your best gray coverage clients.
Because it’s so easy to lose track of time, it’s also easy to lose track of the viability of your tools. And that means you may not have noticed that it could be time to retire your go-to, workhorse blow-dryer and switch to something sleeker and more up-to-date. This holds true for you and for your clients’ at-home dryers.
So take a moment and review this checklist from CHI Artist Rocky Vitelli to determine if it is indeed high time that you (and your clients) upgraded that daily blow dryer!
- The Technology Isn’t Cutting Edge. A “meh” blowout will steal the thunder from your brilliant haircut or dazzling haircolor service. Doesn’t your work deserve the very best finale? Modern technology—like the ceramic ionic technology found in the new CHI Nano,—will reduce hair damage and dryness and produce glossy, shiny results.
- It’s Beyond Cleaning. Dirt, dust and hair continuously become trapped in your dryer, and even if you’ve been good about keeping the filter clean, the time comes when you simply can’t eliminate all the debris. That’s when basic sanitary practices are compromised, which means it’s time for a fresh, new tool. Good to know? The CHI Nano features proprietary Nano Silver and Blue LED light technology that actually helps to kill bacteria in the dryer and in the air.
- Your Arm, Shoulder and/or Wrists Hurt. Traditionally, pro tools have been heavier than mass market products, in order to house the mega motors that produce salon-worthy work. But today’s dryers have been developed to offer maximum power in a lightweight body. The CHI Nano, for example, weighs less than a pound but contains an 1875W DC motor. What’s more, the sleek, ergonomic design is easy on your hands and wrists, so you can blow dry away, day after day, without worry of pain or injury.
- Each Blowout Takes Forever. As blow dryer motors age, they become less efficient. That not only slows down your blowouts and strains your body, it also can cause sections of the hair to dry unevenly, leading to frizz and dullness. When that happens, the old model has got to go!
- It’s Electrically-Challenged. If you’re experiencing power surges, unexpected shutoffs or sparking, or if the cord or plug is frayed, loose or damaged in any way, it’s time to lay your old friend to rest. Safety first!
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