Close

News

New Wella Innosense Color for Sensitive Clients

by Elizabeth Jakaitis | August 27, 2014 |

New Wella Innosense Color for Sensitive ClientsChemical and ingredient allergies are a very real issue for many clients, and Wella Professionals has launched its new Koleston Perfect Innosense color line so anyone can access hair color safely and comfortably. Innosense features a hair color molecule two decades in the making, ME+, which reduces the risk of allergic reaction while still delivering quality color. The line has been reviewed and approved by dermatologists, immunologists and toxicologists, including dermatologist Dr. Jessica Wu, who says, “ME+ signifies a crucial advancement in reducing risk of developing an allergy in hair color formulation and a momentous milestone in hair care.”

For more information, visit wella.com.

 

 

For reprint and licensing requests for this article, Click here.

R+Co Dreamhouse Creates Fresh-from-the-Beach Waves

Style

R+Co Dreamhouse Creates Fresh-from-the-Beach Waves

R+Co

The perfect recipe for summer hair? Effortless texture with a fresh-from-the-beach vibe. The secret sauce for just that is Dreamhouse from R+Co in collaboration with celebrity stylist Ashley Stricher. The multitasking mist moisturizes, protects hair from the elements, helps enhance color, and accentuates natural waves.

We respect your data and privacy.
By clicking the submit button below, you are agreeing with Bobit Business Media’s Privacy Policy and this outlined level of consent.

Load More