Our first mission is to provide women with fine, thinning hair and hair loss wearable solutions in the most natural and non-damaging way possible without the use of glues, chemicals or adhesives and to provide products that fulfill both hair needs and fashion wants, with limitless wearable possibilities.
Evolve’s second mission is to share this opportunity with salons and to provide them with education and marketing tools to capitalize financially on this growing market and new service that can jumpstart revenue and enhance the technical and artistic skills for salons and stylists. We are committed to the professionalism of the full-service salon and will only refer clients to Evolve Certified Salons.
When and why did Evolve get involved in extensions and enhancements?
We want women to experience a new sense of self-esteem and experience the joy of feeling beautiful. Evolve gives salons a new way to serve the women in your community who want longer hair or who suffer from hair loss or thinning hair by providing products that don’t cause damage and are quick and simple to apply.
What demographic does Evolve best serve?
Since January of 2011, 10,000 people a day are turning 65. This trend will continue for the next 19 years. For the first time ever, the largest segment of the population is older than 40. More than 40 million women in the U.S. report having hair loss, and 80 percent of women will have noticeable hair loss by the time they reach age 60. Fifty percent of women experience female-pattern hair loss by the age of 50. These statistics don’t take into account the women who are born with the thin, fine hair gene. There are many factors such as medical, diet, stress and genetics that afflict women of all ages. Hair loss is not limited or defined by age or race.
What education does Evolve provide?
We offer a three-day extensive training program to instruct qualified stylists in the art and science of the Evolve system. The first two days, Evolve educators provide hands-on training in how to fit and install the Evolve Volumizer, Extensions+ and Lollipops, as well as the E-5 haircutting system and styling techniques. The Evolve E-5 haircutting system inspires and challenges even the most experienced hairdresser’s true artistry of technical cutting and styling skills and yet can be a great foundation system for every level of hairdresser. On the third day, we focus on the process of building a successful Evolve business.
We also offer all of these resources and more on our Evolve Certified Stylist’s web portal, which provides educational videos, marketing and advertising material, and online product ordering.
How does Evolve inspire salon professionals?
By helping them increase their profits and income while transforming women’s lives. Evolve-certified stylists and salons are rewarded both financially and emotionally.
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