-

Through April, Grande Cosmetics will donate up to $50,000 to subsidize access to food for those most in need during this unprecedented time.

The brand will offer 15% off and 15% off all order revenue donated to Feeding America for purchases made at www.grandecosmetics.com - no coupon code necessary.

Initially, the campaign was slated to run until end of March and, in just over a week and half, it has raised over $30,000. After witnessing the outpouring of support and positivity garnered, Alicia
Grande, founder and CEO of Grande Cosmetics
, has made the decision to extend the campaign through April.

“Americans are facing hardship across all walks of life, including our friends and family, and in these critical times it is so important that we band together to offer support for those in need. I am passionate about doing all that I can to help,” remarks Grande. “Feeding America is doing wonderful work to ensure food security. Every $1 donated is equivalent to 10 meals to families in need – let’s help feed America together.”

With the CDC and World Health Organization advising the public to remain home in an effort to mitigate the spread of the Coronavirus, many Americans are experiencing difficulty finding reliable sources of nutrition. The increase in demand for long-term food supplies have left many grocery store shelves empty and many school districts across the United States indefinitely shuttered, leaving many children who depend on school services for healthy nutrition without daily meals.

About Feeding America:

The Feeding America network of food banks continues to provide food to those struggling with hunger across the country. During this critical time, their efforts will focus on supporting those who no longer have access to school meals, expanding emergency food box distribution, and supplementing pantries to minimize large gatherings.
For more information about Feeding America’s response to the COVID-19 crisis, please visit
www.feedingamerica.org.

 

For reprint and licensing requests for this article, Click here.