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Italian Inspired Style from Xena Parsons

Jan Hillenmeyer | October 17, 2013 | 10:21 AM
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Xena Parsons, owner of Xena’s Beauty Company in New York City, was inspired to create her latest collection, ‘Living la Dolce Vita” on a recent trip to Italy. The “sweet life,” as lived by the fabulously fashionable Italians, is characterized by their unique and unerring sense of style.
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“When we travel to Italy, I am always impressed by how people are styled for any occasion—no matter their age. Hair follows fashion with a soft, sexy, never-contrived look for day and an evening look that is tousled to perfection,” says Parsons. Italian beauty, fashion and lifestyle were her inspiration for this collection.
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Photography: Frank Louis. Make-up: Matthew Sky. Fashion Styling: Lisa Conigliaro. Production: Downtown Images, NYC
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Xena Parsons, owner of Xena’s Beauty Company in New York City, was inspired to create her latest collection, ‘Living la Dolce Vita” on a recent trip to Italy. The “sweet life,” as lived by the fabulously fashionable Italians, is characterized by their unique and unerring sense of style.

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