NEW STUDY: Why Women Prefer a Salon Service over "Do it Yourself"
I recently received this unique infographic from CND (Creative Nail Design), titled "Go With a Pro," which shows why women prefer to leave the work to the professionals when it comes to beauty services. Despite an increased emphasis on DIY (Do-It-Yourself) in the consumer beauty landscape, according to a recent consumer survey conducted by Harris Interative, salon services are still #1.
A RUNDOWN FROM THE INFOGRAPHIC:
91% of women feel better about themselves after visiting the salon.
Eight in ten women agree they get better results at the salon than when they perform their own service.
74% of women value the relationship they have with their salon professional
More than half of women say they have been disappointed with do-it-yourself results.
Dr. John Dowdy and Dr. Robert Sayre, both world-renowned experts in measuring and understanding the effects of UV on skin, recently reported that it would require more than 2.5 hours of direct UV exposure per day to cause damage to the skin. This is much longer than the time it takes to complete a UV-cured nail service. In addition, the nail plate is naturally resistant to UV-B and UV-A light, and the back of the hand requires four times the amount of UV exposure than the cheeks, chest or abdomen in order to cause sun damage. This makes it nearly impossible to suffer from unsafe exposure during a UV nail service.
For more information about CND, visit www.cnd.com.