Industry News

Phyto’s Express Rx Kits

Web Editor | July 10, 2011 | 2:15 PM

Rx for the Commitment Phobic

There was a day not long ago that even high-end hair care was an impulse buy for many clients. But today's economy has many shoppers pausing before they commit, even when their stylist recommends a product and stresses its benefits.

Phyto's new Express Rx kits help ease the commitment phobic through their resistance, with a smaller-packaged, two-week supply of products. The Color Guard Rx kit includes Phytocitrus restructuring shampoo and mask for after-color care, while the Ultra Nourishing Starter Kit includes Phytonectar ultra nourishing shampoo and Phytokarite ultra nourishing mask.
Phyto’s Express Rx Kits

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