Industry News

Color Conversation Starters

Victoria Wurdinger | July 10, 2011 | 5:19 PM
More than 75 percent of women admitted they don’t know what purpose ammonia has in hair color, according to Wella Professionals’ “Are You Color Savvy?” survey. With confusion and concern about hair damage and product ingredients, why not invite clients to bring friends for a special evening of “beauty eye-openers?” To encourage women to ask their colorists questions, Wella Professionals kicks off an eight-city Color Discovery Tour, June 21, 2011,in NYC. Women will receive free hair consultations with top local pros. Visit for more information.
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Minerva Beauty Names Winner in Salon Makeover Contest

Alison Alhamed | October 16, 2017

For some salon owners, the idea of a salon renovation is overwhelming, or there isn’t budget, or other things have taken priority. So Minerva Beauty launched the MODERN SALON Makeover Contest by Minerva Beauty, which grants one lucky winner the opportunity to see their salon get a total facelift. That means all new furniture from Minerva Beauty in partnership with Quest Resources. After combing through all of the amazing entries, the judges have spoken!

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