Sonya and Christopher Dove love color, but both agree that it doesn’t always have to be complicated to give a dramatic result. At The Doves Studio, the Wella Creative Directors’ first U.S. salon, the duo, with their creative team, transformed their models with simple, salon-friendly techniques that don’t ask for too much commitment from the client, but will keep her coming back.

Dominique, an over-highlighted natural redhead was looking for something deeper and more dramatic. Her hair looked more gold than copper. By using two demipermanent formulas, the Doves and their team were able to tone the highlights, enrich her color and make her a head-turning red.

Color Formulas

Formula 1: Wella Color Touch
7/43 with 1.9% gentle emulsion.

Formula 2: Wella Color Touch
3/4 8/43 and 1/4 9/3 with 1.9% gentle emulsion

Products
Wella System Professional Color Saver Shampoo and Color Saver Mask

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