Industry News

Three New Looks

Maggie Mulhern | July 10, 2011 | 10:00 PM

As a celebrity stylist and Redken artist, Rodney Cutler creates many of the looks
seen on red carpets around the world. He has interpreted some of these looks and
created a collection of 3 new looks for stylists and clients at The Salon At Ulta.

"I was inspired by celebrity icons – and wanted to capture the essence of their
beauty and sophisticated elegance," said Rodney at a recent press presentation
of the new looks. Borrowing from some of his favorite silhouettes, the new collection
offers three ageless haircuts and finishes. These looks will be taught to the more than
2000 stylists working out of the 348 ULTA locations across 38 states.

Three New Looks 

"Last year the Salon at ULTA was the first to provide women across the country with
the opportunity to have access to styles created by a celebrity runway stylist," says
Tracy Guthrie, Manager of Salon Technical Training referring to Rodney first collection
called "Runway Your Way".  "This year's evolution of the partnership with Rodney
Cutler and Redken is a testament to our success."

Three New Looks 

The three looks can be customized to fit just about every client:

-   Classic:  A smooth bob that is simple yet striking and inspired by celebrity beauties such
as Charlize Theron and Gwyneth Paltrow
-   Chic:  A cut that is reminiscent of the layers often seen on Hilary Swank and Jennifer Hudson,
which are flirty, playful and always sophisticated
-   Confident:  A free-spirited, versatile crop that can go from soft and sexy to fun and edgy just
like Rihanna and Ellen DeGeneres 

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