Farouk Systems has launched a 9-market, multi-platform media campaign, that begun on April 25th, 2011. This 5-week effort will support Farouk System's national integration within NBC's May 1st Celebrity Apprentice episode, promote products featured in the episode and available at select retailers, reinforce the company’s “Be Safe, Be Beautiful, Buy American” brand messaging and award one lucky person a trip for two to the season finale of NBC’s Celebrity Apprentice!
The NBC campaign will feature one 60-second and three 30-second Farouk Systems commercials and air in major markets including Los Angeles, Chicago, Dallas, Philadelphia, Washington DC, Miami, San Francisco, San Diego and Hartford, CT. The broadcast commercials, estimated to reach nearly 10 million adult women, airing over 600 times in targeted NBC programs including Today Show, The Celebrity Apprentice, Ellen DeGeneres, Tonight Show with Jay Leno, Extra, Access Hollywood and NBC’s Live broadcast of Saturday Night Live.
Celebrity stylist Billy Yamaguchi’s temporary home in Westlake Village, CA, is a bold experiment born out of necessity. Learn more about GLAMPING and how the artist is serving his clientele while his salon is under construction.
Cue the confetti and hot pink glitter! Blo Blow Dry Bar, the beauty franchise that is a leader in the blow dry bar category, announces that it has hit a major milestone with the recent sale of its 100th Blo franchise.
Who better to guide and educate the 7,000 stylists in the 1,200 Ulta Beauty locations, and lead the salon services business, than two of the industry’s most in-demand, business-savvy, artistic and creative stylists—who also happen to be best friends? In this exclusive interview with Nick Stenson and Ammon Carver, learn how these shifts will impact stylists, the Ulta Beauty shopping and salon experience, and the professional beauty industry.