Event Coverage

FASHION WEEK: Jon Reyman for Aveda at Betsey Johnson

Maggie Mulhern | February 14, 2012 | 9:14 AM

Betsey Johnson offers the happiest show at Mercedes Benz Fashion Week and Jon Reyman (for Aveda) was “thrilled to have the honor” to create 2 60′s inspired finishes to complement the fashions. The sleek, clean and straight looks were created with three Aveda products: Smooth Infusion and Volumizing Tonic and Control Force, and Babyliss tools. “This hair is healthy and young,” Jon told me before one last model walked through the door for her transformation. “One look has a center part and is then flat ironed for a smooth finish. The other has a side part and side braid.” While the Betsey designs were, as always, breathtaking, the hair was loose, free and fun….very Betsey!

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