Event Coverage

Ouidad Demo At Pool Party

Maggie Mulhern | June 8, 2012 | 6:49 AM

We stopped by the TextureMedia "Pool Party" during the Premiere Show in Orlando, Florida. Lots of naturally curly or heavily textured clients were there to see the latest and greatest in the texture care world.

At the Ouidad booth, we wanted to learn more about the famed Ouidad "Rake and Shake" service. "It is our signature technique to get the best definition and shine," said Morgan Wilhite, Ouidad Creative Director. "It's easy and professional and when using the right products, in this case 'Climate Control' and 'Summer Shield', it truly controls the hair and eliminates frizz."

Client Stephanie was near by and decided to sit in the chair to learn more. We watched as Morgan applied product and raked and shaked to a beautiful finish.

Facebook Comments

More from Event Coverage

Event Coverage Creative Colorist: Lauren Kocman, Hair by Scott & Co., in Delray Beach, FL; New Talent Colorist: Kylie Bussing, Aidan James Salon in Nashua, NH; and Partner Colorist: Mio Sota, Trio Salon.
Event Coverage

Everything You Need to Know About the Goldwell Color Zoom Competition

Alison Alhamed | October 1, 2017

Color Zoom 101: Every year, Goldwell releases a trend collection that is used as the inspiration for its annual haircolor and style competition, Color Zoom. Across the globe, Color Zoom starts on a national level. Beauty pros compete in three categories— Creative Colorist, New Talent Colorist, Partner Colorist—by submitting a photo of their interpretation of the trend. Once the Gold winners of each category are determined on a national level, they go on to compete internationally on behalf of their respective countries during a live recreation of the look on their model—including the hair color—in front of a judging panel and audience. The international leg of the competition takes place in a new city each year.

The Grand Prize Winner, Jessica Warburton

Bio Ionic Crowns a New Style Awards Winner

Anne Moratto | April 25, 2017

Celebrating the artistry of hairdressing with a social media and onstage styling challenge, Bio Ionic chose their 2017 Style Awards winner at Club Avalon in Hollywood on April 23, 2017. The winning look featured a punk Disney princess, with long, textured pieces and her wardrobe was inspired by Warburton’s idol, filmmaker Tim Burton.

Load More