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OPI Launches Diamond Dust Hues

Lauren Salapatek | July 24, 2012 | 8:08 AM

OPI has released two new high-shine hues—DS Indulgence and DS Luxurious—to join the Designer Series by OPI collection this fall. Fusing fashion and technology, the Designer Series lacquer formula is enhanced with real diamond dust, offering light reflecting, multidimensional color.

DS Indulgence, a radiant red-violet with a shimmering, golden finish, will launch along with DS Luxurious, a captivating coral-red with a golden glisten. With these two additions, Designer Series by OPI will offer 12 glitter-filled, highly-saturated, breathtaking colors.

“Red nails are the epitome of glamour, and this fall OPI is adding two dazzling reds to the Designer Series line,” says Suzi Weiss-Fischmann, OPI Executive VP & Artistic Director. “With vivid color and intense shimmer and shine, these lacquers create a bold, high-fashion accessory statement. DS Indulgence provides a deeper, classic red look, while DS Luxurious incorporates rich auburn pigments.”

Designer Series by OPI nail lacquers contain no DBP, Toluene, or Formaldehyde, and each includes OPI’s ProWide Brush for easier application. DS Indulgence and DS Luxurious will be available beginning September 2012 at professional salons.

Visit opi.com for more information.

OPI Launches Diamond Dust HuesOPI Launches Diamond Dust Hues

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