America’s Beauty Show 2015 — The Experience

Lauren Salapatek | February 23, 2015 | 10:27 AM
Photo By William De Ridder

America's Beauty Show (ABS) 2015 will boast many firsts in industry trade events. See who will be performing on The CosmoProf Center Stage, The SalonCentric Theatre in the Round, and learn more about Healthy Hairdresser Day @ ABS.

  • An entirely new traffic flow — no longer two gateways into beauty.
  • The Club @ABS — cityscapes, fashion videos, music, red carpet, cabanas, a true club scene just for salon pros!
  • Two main stages! And both on the show floor! — No more leaving the Expo to see Headliners @ABS!  Our stages on the show allow you to be front and center for UNFORGETTABLE runway shows

The CosmoProf Center Stage on the Exhibit Floor delivers the industry's top talents with FREE shows every hour on the hour, all three days! Here's who's on the CosmoProf Stage:

  • Headliner William De Ridder for America's Beauty Show
  • Robert Cromeans of Paul Mitchell
  • Beth Minardi of Beth Minardi Signature
  • Charlie Price and Katie Nielsen of Scruples
  • Liza Espinoza for Joico
  • Nick Arrojo for Goldwell
  • Aubrey Loots for Wella Instamatic & Freelights

The SalonCentric Runway on the America's Beauty Show Exhibit Floor delivers beauty's top talents with FREE shows all three days! Here's who you'll see on the SalonCentric Runway:

  • Headliner William De Ridder for America's Beauty Show
  • Chrystofer Benson of Matrix
  • Redken's Sam Villa and Justin Isaac
  • Leah Freeman and Matt Swinner of L'anza
  • Nicholas French of Matrix
  • Surface's Wayne Grund

Healthy Hairdresser Day @ABS! To encourage a healthy, fast-paced show experience, the first 1,000 attendees who visit the Cosmetologists Chicago membership booth (#101) on “Healthy Hairdresser Day” Sunday, March 22, will receive a free pedometer from ABS. Those who return by end of the day with 5,000 or more steps logged will receive a special Healthy Hairdresser Gift Bag stocked with samples, goodies and support from MODERN SALON’s Healthy Hairdresser 2015 sponsors.

The App @ABS — personalize your schedule, instant messaging from your favorite vendors, find your way around, it’s ABS in your hand!

So prepare yourself for The Experience @ABS! Book your hotel; buy your tickets on line, from your Sales Consultant or at a Beauty Store; get your salon pro friends to take the trip!

ABS, your show, America’s favorite Beauty Show, is right around the corner.  Plan for Big, Bold Beauty in downtown Chicago!



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