Industry News

Mizani Launches #WeSeeU Contest and Social Media Campaign

Elizabeth Jakaitis | April 30, 2015 | 1:12 PM

Today Mizani celebrates National Hairdressers Appreciation Day by kicking off their #WeSeeU social media campaign, a program designed to connect Mizani distributors, consumers and salon professionals. Relying on the 3C's, Community, Customer and Commerce, this campaign will socially amplify the message that Mizani "sees them" and appreciates their long standing support and commitment to the brand.

Kicking off the campaign via Facebook, Twitter and Instagram, Mizani, along with social partners, and, will encourage fans to socially show appreciation for their Mizani hairstylists on National Hairdressers Appreciation Day, using hashtags #WeSeeU and #WeSeeUContest.

For a chance to win Mizani's newest product 25 Miracle Milk Leave-in Conditioner and other prizes:

1) Follow @Mizaniusa and upload an “Usie” of you and your Mizani hairdresser or of a hairstyle he/she created on you

2) In 25 words or less state why you appreciate your hairdresser. Include the words “Contest Entry” in the caption

3) Post your story along with the hashtag #WeSeeU, tag your hairdresser and @Mizaniusa for it to be featured on our page and to be eligible to win. Deadline: 4.30.15 at 11:59pm

The #WeSeeU campaign will continue from May thru July, engaging stylists and distributors with the key messages of #WeSeeU making miracles in the salon, #WeSeeU giving back to your community. With their participation, stylists and distributors will have chance to enter to with a number prizes including: cash, Mizani products, Mizani Education classes and tickets to a 2016 hair show.

For more information on the #WeSeeU campaign, please visit

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