Industry News

Enter Matrix's Battle of the Blondes Contest to Win a Trip to Destination Imagination in Orlando

Elizabeth Jakaitis | May 15, 2015 | 9:37 AM

To celebrate the launch of five new Matrix SOCOLOR ULTRA.BLONDE shades, Matrix invites stylists to participate in a “Battle of the Blondes” contest, running from May 15 through June 30, 2015.

The Ultra.Blonde series gives colorists maximum lifting action and toning in one step. It is designed for natural levels 5 and higher, with shades that combine golden brown or champagne blonde tones with touches of violet to create a range from medium gold violet brown to extra light gold violet blonde.

In an independent blind survey of 50 professional colorists, Matrix SOCOLOR ULTRA.BLONDE was compared to the leading competition and declared superior in reliable and effective lift, true-to-tone results and refining undertone.

To enter the Matrix “Battle of the Blondes” Contest:

1. Get creative with one of the professional-preferred SOCOLOR ULTRA.BLONDE formulas, and create a dazzling, “knockout” Matrix blonde look. 

2. Upload your look to Facebook or Instagram, and tag it #blondescontest.

The grand prize is an all-expense paid trip to Matrix Destination Imagination in Orlando, FL in January of 2016, including an opportunity to work with the Matrix artistic team. Winners will be notified July 15th, 2015.

Visit for inspiration and to see the contest entries.

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