Oscar Blandi Named to SureTint Board of Directors
SureTint Technologies – an innovator of professional salon hair color software and technology, including the newly released Mia - “My Intelligent Assistant” -software and App – has announced the appointment of celebrity stylist and New York salon owner, Oscar Blandi, to the company’s Management Board. Blandi will also serve as Artistic Director, lending his experience, vision and skills to drive the creative direction.
“We are honored and delighted to have Oscar Blandi join our Board," Elizabeth Christie, CEO of SureTint Technologies, says. "The caliber of his work, his experience and reputation as a renowned celebrity stylist and trend innovator speak for itself. In addition, his business acumen and success as a top New York City salon owner enables him to provide valuable and unique insights to our business. I am confident that his innovative, strategic and artistic skills will help support and propel the company’s growth in the coming years."
Oscar Blandi left his native Naples, Italy and brought his elegant Italian hairdressing skills to the United States almost 30 years ago. After a few years working and building his reputation in New York, he opened his first namesake salon at The Plaza Hotel. Blandi quickly became a sought-after editorial and celebrity stylists in New York and Hollywood. Some of his loyal celebrity clientele includes Jennifer Garner, Naomi Watts, Kelly Ripa, Jessica Biel, Julianne Moore, Faith Hill and Katie Holmes among others.
His work has appeared in every top fashion and beauty magazine including Vogue, Elle, Harper’s Baazar, W, Allure and Glamour and his iconic red carpet looks have been noted and copied the world over. In 2007, Blandi launched his Oscar Blandi hair care range, which included the Pronto Dry Shampoo, which energized the dry shampoo category.
Currently, his 12,000 sq. ft. Oscar Blandi Salon on Madison Avenue in NYC employs over 120 artists.
"I am very excited to be part of the SureTint Board and to be the company’s Artistic Director," Blandi says. "From the moment I saw their ground-breaking technology and the numerous, measurable benefits Mia by SureTint offers salons and stylists, I knew I not only wanted this system for my salon but I wanted to be part of the company in some way. Mia – My Intelligent Assistant – is game changing and no salon or professional should be without it. I cannot be more excited to be part of the team!”