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Expert Advice

Your Time Is Money

Heather R. Smith | January 19, 2016 | 8:55 AM

Question: what happens if you book an airline ticket and then don't show up for the flight? Does the airline call you and say: “Hey sugar, see you didn’t make the flight, that’s OK, we'll just refund you, hit us back up when you're ready to travel again Buh-bye.” NO. They take your money. Why? Because that seat has value – if you don’t show up, they’re still charging you. Their reservations aren’t made on a maybe, they’re made in iron clad, credit card charging, you’ll be here or else; and if you’re not…..You will STILL be charged. Without Question. They have your Credit Card Number. It was charged at booking.

So, what about you? Your salary is determined by what’s on the book. There are unforeseen understandable circumstances with client, yes. But what about NO SHOW, NO CALL, NO NOTHIN’ ? That's YOUR CHAIR, that's your money.

STORY: I hosted a shower at my house at the end of August - called the party rental place to get 2 drink dispensers - Guess what they require? - A 50% NON-REFUNDABLE DEPOSIT. Why? If I don’t show, they could have rented it to someone else. If I don’t show they lose money, they can’t and don’t take that risk. They still lose money if I don’t show - BUT, some money is always better than no money. You can't do NOTHIN’ with no money.

Back to YOU: GREAT clients, no question. Existing hit or miss and new clients, think about getting a deposit for 25% or 50% or 100%.....whatever. Think about how your days and pocketbook have been KILLED by no-shows….that’ll get it. Your time, as a professional, is so very precious. Take the money up front. It is the norm. Our world expects it. Your time is worth it. Believe in you, I do.

#theheathersmithproject

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