Hair Color Trends

Wella Formula for a Shining Red-Violet

Anne Moratto | March 6, 2016 | 1:36 PM

When we posted this beautiful, shining finish by Alisha Basham (@frivolousfawn) on Instagram, a cry went out for her to share her formula, which she did, immediately. Basham, who works out of the London Hair Studios in Eugene, OR, took the Young Talent Gold in the 2015 Wella Trend Vision challenge.  She worked with Wella colors for this deep red/violet.  She also created the a-line bob and fringe.


3/68 + 44/64 + 10 volume

"She had some pre-lightened pieces that gave the color more dimension, throughout."


Some 44/65, some 5/66 and some 5/5

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