Expert Advice

NYFW: 70's-inspired Volume at Coach

Chandler Rollins | September 4, 2014 | 9:51 PM
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Photo c/o Now Fashion
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Day one of Mercedes Benz New York Fashion week kicked off with Coach's Spring/Summer 2015 presentation. Styled by the world-renowned Redken Creative Consultant, Guido created a cool, 70's-inspired hairstyle that complimented the retro collection. To create the look, Guido used Guts 10 root targeted volume spray foam and Wind Blown 05 dry finishing spray spray to create the natural, it girl look. He then followed with a mist of Fashion Work 12 working spray for additional movement.

"The look for Coach this season is very 70s. I kept the hair as natural as possible, using guts 10 and windblown 05 to create great texture with a little bit of lift," Guido said. "Then, I created a low side part over one eye and tucked the hair behind the ear for a cool feeling that's a little bit boyish, but still very soft and feminine."


Step One: Start with damp hair.

Step Two: Apply Guts 10 root targeted volume spray foam at the crown and blow dry with a round brush to create volume and texture.

Step Three: Using fingers, create a low, messy deep side part.

Step Four: Spray Wind Blown 05 dry finishing spray all over for airy volume and fullness. Sweep hair across the forehead, covering one eye, and tuck behind the ear, leaving a small section to fall in front of the ear.

Step Five: Finish with Fashion Work 12 versatile working spray for hold with movement.

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