Fashion Week

NYFW: Ecru New York Takes the Top Knot to the Next Level with Fringe

February 15, 2018 | 3:54 PM

Joined by a team of stylists, Ecru New York's Creative Director, Lisa Lobosco, and Global Education Direction, Amanda Jenkins, created an instant fringe for 70 models that unveiled 270 fashion looks on the runway.

To create the fringe, the ends of the hair were positioned right above the eyebrows and styled with Ecru's Sunlight Finishing Spray Max and Defining Paste.   

"The inspiration behind this edgy hairstyle came from the geometric shapes and colors from the Flying Solo logo," Lobosco said. "The color was added to the hair by infusing a yellow extension into the fringe.”

She also said she believes many are ready to turn away from twisting the ends in a top bun, and turn toward an instant fringe, using a clip. “So many women today are tempted to cut a fringe, but few are ready to commit.  We’re taking the quintessential top knot to the next level, adding bangs, which was the crux of this hairstyle” 

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NYFW: Natural Texture and Shine from Evo for Mara Hoffman

September 13, 2018

Natural texture and shine were the hair trends seen from Evo at Mara Hoffman during NYFW.  "For me, the hair look was about letting go of perceived standards of beauty and instead, focusing on the beauty of the individual," says Gareth Bromell, Evo Hair Global Ambassador. "To celebrate the diversity of the individuals, i enhanced each model’s natural hair to allow their natural texture to shine. a simple look, providing a natural nod to all that comes from this earth."

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