2018 MODERN SALON 100: Helena Palacios @_heyhelena
Helena Palacios @_heyhelenaPhoto By @_heyhelena Photo 1 of 2
Hair by Helena Palacios @_heyhelenaPhoto By @_heyhelena Photo 2 of 2
Seamless melts are the signature of this SoCal colorist. Helena Palacios' aesthetic is clear and consistent; one look at her Instagram feed and you see her love for color, blends, and hair painting. We think you all need to say "Hey" to Helena...
Los Angeles, California
Private studio in Los Angeles
Most viral post: The most shared post was a lavender and pink colormelt and also a share on @Allure of a hot cheeto colormelt. They both got a lot of attention and happened back to back.
Favorite apps: PicsArt and FotoRus
Favorite hashtags: #mermaid hair #colormelt #licensedtocreate
I follow: Justine Marjan, Lora Arellano and Guy Tang. I find a lot of inspiration from them.
Pro tips: I find that I get better results using hashtags relevant to what I’m posting and using natural lighting because it’s more true to tone.
Hidden talent: I used to specialize in men’s hair cuts for about five years.
How social media changed my life: I meant that I could finally go on my own and grow in my career as a colorist. At first, I doubted myself but overcame my fears and doubts. I couldn’t be happier with the decision I made to push myself.
The first time I was featured on MODERN’s Insta: I believe the first time my work was shared on @modernsalon was when I created a green and gray colormelt. It felt amazing to be reshared because others get to see what I’m passionate about and see my creation.
See the full 2018 MODERN SALON 100 here!