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Anne Moratto

Anne Moratto

West Coast Beauty and Markets Editor

Anne Moratto’s well-rounded beauty career includes years in beauty public relations, beauty marketing, beauty manufacturing, and now, with MODERN SALON, in beauty publishing. The through-line has been an intense interest in all things beauty and a sincere appreciation for the skilled artists and entrepreneurs who make the industry so vital, compelling and creative. Anne, a native of Wisconsin, lives with her family in Los Angeles, CA, and is MODERN SALON’s West Coast Beauty and Special Markets Editor.

Anne Moratto wrote

Coronavirus Rumor Control

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Coronavirus Rumor Control

by Anne Moratto

Here are five rumors that are not true. Rumors can easily circulate within communities during a crisis but today, more than ever, it's important to go to trusted sources of information.

Ulta Beauty: Education That Soars

Ulta Beauty: Education That Soars

by Anne Moratto

Ulta Beauty has mapped out a clear career path for stylists in their salons, and the stops along the way include dedicated time (paid for!) spent on education at all levels.

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