Kelly Ehlers

Owner - Evoke Brand Strategies

Kelly Ehlers is a recognized leader and expert in social and mobile media for the salon and beauty industry. Her firm, Evoke Brand Strategies, specializes in providing innovative digital solutions for salons, stylists and brands looking to connect with their customers in today’s technology-driven society. By combining traditional PR and relationship building with today’s social platforms, Ehlers bring a fresh perspective to the industry. Having literally grown up in the beauty industry (her mother was a successful salon owner for 40 years), Ehlers’ unique perspective combines years of PR, marketing and social media knowledge with real-world salon experience. In February 2012, Ehlers launched her newest venture, StyleSync, teaching small businesses, salon owners, stylists and students how to easily utilize social media to grow their businesses and personal brands.

Kelly Ehlers wrote

Kelly Ehlers, social media expert and founder of Ideas that Evoke marketing firm

It’s Twitter Time

by Kelly Ehlers

Twitter has been running the road lately, making changes left and right and dominating the social space. It can be hard to keep up! I’ve been asked why salons should stay up-to-date with the flighty bird, so let me tell you the secret – it helps build your relationships.

Quick Tip: Our Favorite New Insta-Feature

by Kelly Ehlers

Here at Evoke Brands we’re obsessed with Instagram. And when I say obsessed, I mean we eat, sleep and breathe it! *hint – @EvokeBrands - hint* So you can imagine the excitement in the air at the office when Instagram comes out with a new feature that makes our lives easier. We just can’t help but share what we love about it – and also how awesome of a tool it is for businesses and salons to amp up their social game.

Sweets, selfies and your social reputation.

by Kelly Ehlers

In this day and age, if a brand doesn’t have a social presence…it’s like they don’t exist! But it’s not strictly about promoting your salon or products. It’s about feeding your consumers’ digital sweet tooth; a sweet tooth for three concepts with which we can all relate to, right? Candy, selfies, and a social reputation.

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