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Tips on How to Improve Your Instagram Presence

November 6, 2017

Building a strong Instagram presence is essential to standing out in the beauty industry, and utilizing this free social service can be one of your best marketing tools. Learn some vital tips and tricks straight from the MODERN editorial team on how you can start boosting your business today with the help of social media.

Hair+
Hair+

Humans of HAIR+: Faces of the 2017 HAIR+ Summit

November 3, 2017

The 2017 HAIR+ Summit provided heaps of education for attendees, but an integral part of the summit is the connections stylists, owners and medical professionals make with one another while they're there. Take a look at some of the attendees that made their way to Atlanta for the 2017 HAIR+ Summit.

Event Coverage Creative Colorist: Lauren Kocman, Hair by Scott & Co., in Delray Beach, FL; New Talent Colorist: Kylie Bussing, Aidan James Salon in Nashua, NH; and Partner Colorist: Mio Sota, Trio Salon.
Event Coverage

Everything You Need to Know About the Goldwell Color Zoom Competition

Alison Alhamed | October 1, 2017

Color Zoom 101: Every year, Goldwell releases a trend collection that is used as the inspiration for its annual haircolor and style competition, Color Zoom. Across the globe, Color Zoom starts on a national level. Beauty pros compete in three categories— Creative Colorist, New Talent Colorist, Partner Colorist—by submitting a photo of their interpretation of the trend. Once the Gold winners of each category are determined on a national level, they go on to compete internationally on behalf of their respective countries during a live recreation of the look on their model—including the hair color—in front of a judging panel and audience. The international leg of the competition takes place in a new city each year.

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