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CosmoProf

May 2018

Color by: 2018 CosmoProf artistic team member Philip Ring
Style by: 2018 CosmoProf artistic team member Lala Chihaia

This spring, we are thrilled to transport you to the enchanting world of Modern Fairytale, a theme that captures evolving trends from runway to street style. In both fashion and beauty there’s a predominance of metallics and gem-stone colors, and now holographic and iridescent tones are hotter than ever. Vibrant hues are softening—we are seeing other-worldly colors translated into wearable, on-trend looks. Emerging from Millennial Pink, the beautiful Pantone color of Rose Quartz then led to this year’s Ultra Violet.

Our CosmoProf brand partners are the best in the industry and have loved creating hair and nail looks and designing packaging to complement the Modern Fairytale theme. This spring, introduce your clients to items fresh and fun from the brands they love and trust! Beautifully balancing storybook whimsy with chic design, each partner created a unique interpretation of iridescent fantasy in a whimsical or sophisticated manner, from incorporating subtle colors and textures to embracing unicorns, fairies and stardust. These gorgeous items will be a beautiful addition to any stylist station, as well as a great opportunity to drive retail revenue.

Thank you for joining us on this magical journey; we hope this spring you create your own Modern Fairytale and use these items to help make your dreams—and your clients’ dreams—come true.

- Jen Wilder, CosmoProf Group Vice President, Marketing

In This Issue

Article
Article

Color and Bend

Rosanne Ullman | May 2, 2018

Create enchanting, on-trend looks with Rusk color, Aquage styling products and BaBylissPRO tools in limited-edition versions designed especially for the Modern Fairytale campaign from CosmoProf and MODERN SALON.

Article
Article

Wave of Whimsy

Rosanne Ullman | May 2, 2018

The Paul Mitchell Magic Tides collection from John Paul Mitchell Systems whisks you and your clients away to a land of limited-edition tools, product mixes and gift-with-purchase goodies specially prepared for the Modern Fairytale campaign from CosmoProf and MODERN SALON.   

Article
Article

Brush of the Future

Rosanne Ullman | May 2, 2018

A mystical finish on the Wet Brush Flex Dry Ombre makes the brush a must-have in your limited-edition portfolio for the Modern Fairytale campaign from CosmoProf and MODERN SALON.

Article
Article

The Kiss of Youth

Rosanne Ullman | May 2, 2018

Soft skin and a glowing complexion write the fairytale ending your skincare clients wish for! The packaging specially designed for the May/June Modern Fairytale campaign from CosmoProf and MODERN SALON will delight your clients’ youthful spirit.

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Article

A Glimmer of Shimmer

Rosanne Ullman | May 2, 2018

Something as subtle as an iridescent top coat makes an everyday manicure mesmerizing. Check out the nail collection designed for the Modern Fairytale campaign from CosmoProf and MODERN SALON.

Article
Article

Function and Fantasy

Rosanne Ullman | May 2, 2018

Tools shine for Modern Fairytale, a campaign from CosmoProf and MODERN SALON. Create displays to maximize retail opportunities, and use the tools during the service to show off the magic you make with the latest technology.

Article
Article

Pastel Passion

Rosanne Ullman | May 2, 2018

Fun shades put clients in touch with their colorful inner fairy princess during the Modern Fairytale campaign from CosmoProf and MODERN SALON.

Article
Article

High-Lift Bend

Rosanne Ullman | April 26, 2018

Blondes are light this summer! BaBylissPRO used Rusk Deepshine color products to create this look for the Modern Fairytale campaign from CosmoProf and MODERN SALON. Just four steps, and your client is ready for the season.

Article
Article

Multi-Color Ribbon Effect

Rosanne Ullman | April 26, 2018

Customize your color looks with Celeb Luxury’s Gem Lites and Viral Colorditioner. Get the steps for this look Celeb Luxury created for the Modern Fairytale campaign from CosmoProf and MODERN SALON.

Article
Article

Magic Tides

Rosanne Ullman | April 26, 2018

Colin Caruso of John Paul Mitchell Systems explains how to create a pastel party look in a three-step process.

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