The global pandemic of COVID-19 has exposed the hidden pandemic of domestic violence, and beauty industry professionals are in a unique position to combat both of these public health emergencies.
"We are embracing a holistic approach, ranging from developing innovative offerings to looking at how we can help salons maximize their profitability. Weathering the challenging times of 2020, like never before the industry needs to band together and support each other in meaningful ways – a movement Color Space is excited to help influence.”
According to Kline PRO, the professional hair care industry witnessed a shift in demand (roughly +15%) in Q2 vs. Q1 2020 for hair care products that help maintain color and manage roots.
A portion of every Aquage sale will prevent 50 tons of plastic from entering the ocean, and the company is moving toward all recycled and sustainable packaging.
No matter your political party affiliation, the makers of ERGO professional tools for stylists are encouraging you to get out the vote and participate.
With a calendar full of Instagram Lives and the new hashtag #AmplifyDiverseHair, the Wella family of brands is inviting the professional beauty community to help drive change.
