Aveda Launches Invati Men Solutions for Thinning Hair

Elizabeth Jakaitis | April 11, 2016 | 8:39 AM

Aveda has launched Invati Men Solutions for Thinning Hair, the men's extension of their Invati line that offers thicker, fuller hair to women. Formulated with a blend of plant actives, Invati Men is designed specifically to meet the unique needs of men. This two-step system helps reduce hair loss. Invati Men is designed to help men with early to moderate thinning, who may also be seeking preventative measures against hair loss due to breakage.



STEP 1: EXFOLIATE Invati Men Nourishing Exfoliating Shampoo

Nourishing shampoo exfoliates and refreshes the scalp while conditioning to help strengthen thinning hair. Wintergreen-derived salicylic acid helps remove build-up and excess sebum which can clog pores. Massage in to energize the scalp. Prepares the scalp for the Invati Men Scalp Revitalizer.

STEP 2: THICKEN & INVIGORATE Invati Men Scalp Revitalizer 

Leave-in treatment instantly thickens hair at the root, while helping men keep the hair they have longer. When massaged in, it invigorates the scalp, helping increase micro‑circulation, with a potent blend of plant actives. Apply once daily, every day, directly to the scalp, massage in and go.


Scalp Camera Consultation

Aveda is helping male guests get to the root of their hair care concerns with the new in-store retail experience, a

complimentary 5-minute scalp camera consultation. Looking at the scalp can help find the right products to get

healthy‑looking hair.


Service Idea: Revitalizing Scalp Massage Experience

Featuring Invati Men Scalp Revitalizer and Aveda Men Pure-Formance Composition Oil, this complimentary tension‑taming massage is designed exclusively for men to help reduce stress.


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