AG Hair Introduces BB Cream and Deflect Alongside AG's Color Line

Lauren Salapatek | February 12, 2014 | 9:04 AM

AG Hair introduces a new lineup of color-protecting products designed to help keep your clients' color vibrant, radiant and long lasting—BB Cream, Total Benefit Hair Primer and Deflect, Fast-Dry Heat Protection Spray. Both products are infused with AG’s exclusive CARE (Color and Radiance Enhancing) Complex, containing a blend of herbal extracts like sunflower seed extract, marigold, lavender, red clover, pine and carnation to combat color-destroying free radicals and shield against harmful UV rays.

The BB Cream, Total Benefit Hair Primer fills the hair cuticle and primes hair for layering on styling products, the same way BB cream for skin fills in pores to prepare skin for a smooth base before applying foundation. Antioxidants in the product like acai, goji berry and pomegranate add moisture.

Prior to heat styling, apply AG’s Deflect, Fast-Dry Heat Protection spray. Infused with Abyssinian oil to help detangle hair, this product reduces drying time while protecting color.

These two products will be available March 1, 2014.

For more information on AG Hair, visit


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