Industry News

Kevin.Murphy's Hydrate-Me.Masque

July 11, 2014 | 8:32 AM

KEVIN.MURPHY announces the launch of HYDRATE-ME.MASQUE, a repairing and smoothing conditioning treatment, formulated to repair coarse, colored hair. HYDRATE-ME.MASQUE joins HYDRATE-ME.WASH & RINSE as the third step in moisturizing frizzy or coarse, colored hair.

Infused with Rose Hip and Evening Primrose Oil, HYDRATE-ME.MASQUE provides a renewing deep treatment. Kakadu Plum smoothes the surface of the hair to lock in moisture, while Seaweed helps cleanse hair of its excess oil while hydrating it naturally.

Available in a new squeezable package for easy use, HYDRATE-ME.MASQUE should be applied to freshly washed hair, massaged into the scalp and hair, and then left for 5-10 minutes before rinsing.

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