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Joico Introduces LumiShine Silver Blue Series

November 7, 2017 | 12:09 PM

Joico introduces the LumiShine Silver Blue Series, silver-blue based demi-permanent liquid shades that tone platinum blondes, cancel unwanted warmth on dark blondes, and eliminate brass on deep brunette and black hair. The shades range from a level-1 blue-black to a level-10 silver, and refresh faded color, tone, blend gray and boost shine.

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