Amika to Launch Heist Molding Blend

April 12, 2018 | 8:33 AM
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In mid-April, Amika will launch its Heist Molding Blend—an ultra-pliable paste that provides workable volume and texture with a matte finish. The midweight molding compound holds up like a wax but has the pliability of a cream and the flexibility to rework both wet and dry looks; it's a great tool for sleek styles and edge control.

The paste is infused with panthenol for long-lasting moisture and to aid in restoring hair's resilience against breakage. There's also castor oil, which softens hair and protects against humidity, as well as silica to absorb oil and help the formula adhere for thicker-looking hair. Other ingredients include beeswax and lanolin wax. The paste also has Amika's signature ingredient, Sea Buckthorn Berry, which contains omegas 3, 6, 7 and 9, as well as a high concentration of vitamin C and over 190 biologically active compounds that work to nourish and protect hair. 

To use, take a small amount of the past and emulsify it between your fingers. Proceed to then style as desired. The drier the hair, the better the hold. Visit

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