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Pureology Introduces Style + Protect Collection for Color-Treated Hair

July 12, 2018 | 8:37 AM
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Help your clients protect all of your color work with Pureology's new Style + Protect collection.

The line includes eight styling essentials that are designed to deliver salon-quality results and color protection for all clients. Infused with natural oils and extracts and Pureology's AntiFade Complex, the new Style + Protect collection aims to guard against heat, pollution and UV rays to help hair color stay vibrant and beautiful.

As with all Pureology formulas, Style + Protect is 100% vegan and ZeroSulfate.The eight styling essentials include:

  • Wind Tossed Texture Finishing Spray: a lightweight texture spray designed to add texture and
    movement to the hair while enhancing body and shine. Sunflower Seed Extract add shine without
    adding weight.
  • Refresh & Go Dry Shampoo: a nondrying, oil-absorbing dry shampoo for achieving a fresh, second-day style and beyond. Rice Starch helps absorb oil while adding effortless movement and texture.
  • Shine Bright Taming Serum: smooths frizz and seals the cuticle, increasing shine without the weight
    of a serum. Coriander Seed Oil adds shine and tames flyaways.
  • Mess It Up Texture Paste: a medium-hold, crème wax that provides flexibility and control while
    creating depth and texture, all with a subtle shine. Shea Butter adds shine and fights frizz, staying moist
    all day.
  • Beach Waves Sugar Spray: creates effortless texture or tousled waves. Made with sugar cane, it’s the
    perfect alternative to a salt spray, which can be drying to the hair and fade hair color.
  • On The Rise Root-Lifting Mousse: a medium control directional mousse that offers all-day volume
    and shine to the root area and beyond. Vegetable Protein adds lift and volume without buildup on the
    scalp.
  • Soft Finish Hairspray: a flexible, layerable hairspray that holds hair in place without crunch. The
    zero-dulling, fast-drying, micro-fine spray provides a brushable, flexible hold with a radiant shine finish.
    Orange Peel helps to set any style for a workable finish and shine.
  • Lock It Down Hairspray: is a high-hold, zero-dulling hairspray for an all-day hold. This fast-drying,
    micro-fine finishing spray offers maximum control and hold while maintaining radiant shine. Olive Oil
    helps to maintain shine and fight dryness without compromising on hold. 
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