From a 2021 Redken Facebook survey, 100% of its stylists shared that they have faced some form of bullying, and for them it got better when they found a home in the hairdressing industry.
Color pros and clients are seeking that perfect blend of blondes and brunettes that aren’t too warm and aren’t too cool. Sound impossible? It’s not—because with the new Shades EQ Bonder Inside Ash Gold family, Redken got it just right.
"Redken Diaries" highlights the campaign, featuring top Redken stylists performing their magic on clients who are ever-so-ready for post-COVID hair revivals.
ABC Intensive Treatment from Redken not only strengthens your clients' hair, but it also enhances your business by improving service outcomes. Learn 6 ways that ABC Intensive Treatment helps restore hair damage.
The new Redken Acidic Bonding Concentrate Intensive Treatment adds strength to all hair types and textures that have been damaged by lighteners, color treatments.
After many seasons of icy cool blonde tones, get ready for a warming trend! More and more clients and stylists are exploring warmer blonde hair colors--tones like honey, caramel and golden blonde. Regardless of the base level, these trending hues are infusing ash and cool blondes with a sunny glow.
For 2022, we’re predicting “expensive brunette” will be highly requested, providing an easy-care color solution but with the depth and dimension only a professional could achieve.
What’s the biggest trend in blonding right now? Everyone wants bright, eye-popping color and seriously healthy hair! With Redken, you have both! The best solution for a powerful lift but strong hair, is using a bonder at every step of the service.