Color pros and clients are seeking that perfect blend of blondes and brunettes that aren’t too warm and aren’t too cool. Sound impossible? It’s not—because with the new Shades EQ Bonder Inside Ash Gold family, Redken got it just right.
"Redken Diaries" highlights the campaign, featuring top Redken stylists performing their magic on clients who are ever-so-ready for post-COVID hair revivals.
The new Redken Acidic Bonding Concentrate Intensive Treatment adds strength to all hair types and textures that have been damaged by lighteners, color treatments.
In 2021, Redken is bringing a new digital version of the Redken Symposium to a screen near you, making sure hairdressers can learn better and earn better – even from home.
A slideshow of bomb blondes created using new Redken Shades EQ Bonder Inside, with added bond builder to reduce damage, even porosity and ensure optimal color results. Tone this way...
Once you give your clients a taste of lighter hair, it’s often the same. The next time they’re in your chair they’re begging, “Can you make me blonder?” Hair color pros know that’s a tricky question because the lighter you go, the more you risk damage. But now stylists have found a way to safeguard hair health, with up to eight levels of lift.
What’s the biggest trend in blonding right now? Everyone wants bright, eye-popping color and seriously healthy hair! With Redken, you have both! The best solution for a powerful lift but strong hair, is using a bonder at every step of the service.
As Redken introduces a renovation of their haircare packaging, Global Ambassador Sam Villa talks about how this update will make it easier than ever for stylists to provide value to their clients.
It’s been the most buzzed about Super Bowl halftime show. What are we talking about? J.Lo’s hair, of course. The color really has tongues wagging. Get the formula and details from celebrity colorist Tracey Cunningham.
“Using liquid color is the best way to get blended, yet dimensional results,” Redken Ambassador Patricia Nikole (@paintedhair) says. Get the details for this makeover, which includes balayage and toning.
Celebrity colorist Matt Rez of Meche Salon in L.A. recently transformed this brassy color and damaged hair with a client-pleasing, blended, flattering blonde and highly improved condition.
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