From a 2021 Redken Facebook survey, 100% of its stylists shared that they have faced some form of bullying, and for them it got better when they found a home in the hairdressing industry.
After many seasons of icy cool blonde tones, get ready for a warming trend! More and more clients and stylists are exploring warmer blonde hair colors--tones like honey, caramel and golden blonde. Regardless of the base level, these trending hues are infusing ash and cool blondes with a sunny glow.
The L’Oréal Professional Products Division, with its mission to support hairdressers and develop the hair industry while benefitting all, announced its position as title sponsor for the 3rd annual Textured Hair Elevated (T.H.E.) Summit.
The new Redken Acidic Bonding Concentrate Intensive Treatment adds strength to all hair types and textures that have been damaged by lighteners, color treatments.
Color pros and clients are seeking that perfect blend of blondes and brunettes that aren’t too warm and aren’t too cool. Sound impossible? It’s not—because with the new Shades EQ Bonder Inside Ash Gold family, Redken got it just right.
"Redken Diaries" highlights the campaign, featuring top Redken stylists performing their magic on clients who are ever-so-ready for post-COVID hair revivals.