grooming

Eufora's New Super HERO Campaign Celebrates Everyday Heroes

Inspired by classic and clean looks with an added nod to the influential men in their lives, Eufora Men’s team aims to honor everyday heroes with the launch of their summer “Super HERO” campaign.

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How to Get Your Male Clients to Use a Blow Dryer

Paul Wilson,  American Crew Global Artistic Director, shares his tips on introducing the blow dryer to male clients during the brand's 25 anniversary celebration in New York City.

Tips and Techniques on Blow Drying Men's Hair

Men are welcoming styles that look best when blow-dried to create the volume, density and hold they want. But not all clients know what results are achievable with a little lesson in technique.

Why Beards Smell and How to Neutralize the Odor

That gorgeous gruff may be well-groomed but that's not always enough to prevent odor buildup. A product from Clubman combats the dreaded beard musk.

Meet The Horse Barber Melody Hames Who Has Changed the Face of Equestrian Clipping

Meet Melody Hames, aka The Horse Barber. She has changed the face of equestrian clipping—yes, that’s a thing, a HUGE thing!—with her unique artistic approach and graphic detailing when she cuts horse hair. Here, we take a look at some of her incredible designs.

The Top 5 Men’s Hair Challenges and How to Face Them

Aren’t male clients the best? They’re in, they’re out, they’re not fussy or demanding, they’re loyal and they really like it when you to tell them what to do with their hair. But along the way, you occasionally run into a hair challenge...

Andis' New Supra Li 5 Clipper

A  five-position blade adjusts from size 0000 to 1 for greater versatility and snaps off for quick replacement and cleaning.

Pivot Point Launches New Barbering Education Program, Fundamentals: Barbering

With the world of barbering and men's grooming continue to rise in popularity, the need for great barbering education is more important than ever. Pivot Point decided to introduce its new program, Fundamentals: Barbering, as a way to challenge the status quo.

Supra Great: Andis Introduces the New Supra ZR II Clipper

The new clipper features an updated removable battery design and is cordless.

Classic Meets Contemporary with 1922 by J.M. Keune: a New Line Dedicated to Men's Grooming

One of the hottest and most exciting categories in the industry is men’s grooming. Is there room for a new line? Yes, and 1922 by J.M. Keune is meeting the needs in this arena with a beautifully packaged and complete line of hair care, grooming, styling and color essentials.

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