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America's Beauty Show

Jenny Strebe Creates a Festival Braid with Wire

At America's Beauty Show 2018 in Chicago, Jenny Strebe (@theconfessionsofahairstylist) brought her braid bar and iconic bus to the show floor. Here, Strebe shows MODERN SALON how to create a fun festival style adorned by wire found at a craft store.

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Salon Professionals Honored at America's Beauty Show

Awards and honorary scholarships were given to salon owners and industry professionals at the Cosmetologists Chicago President's Reception.

Matrix Artist Remix Behind Scenes and on Stage

MODERN grabbed Nick Stenson as the Matrix team was stepping on stage at America's Beauty Show (ABS) for the Matrix Artist Remix presentation.

Men's Grooming Tips From Living Proof

Michael Shaun Corby, Living Proof Global Creative Director, shares his tips for creating the perfect men's look.

Sponsored by Wella Professionals, Illinois Salons Come Together to Promote Brain Cancer Awareness

Jeffrey LaMorte and Vance Theodore invited their staff, friends, and family to view the talents of Wella Top Artist Dana Lyseng and Sebastian International Artist Anthony Cole, onstage, demonstrating color, cut, and style techniques during a live runway show.  And all the money raised went to charity, BrainUp.

How to Become Insta-Famous: 12 Tips for Instagram Success

There were classes and discussions about Instagram everywhere at America’s Beauty Show in Chicago this year, but one of the best we attended was a class called “Instafamous” by Instagram star Daniel Mason-Jones.

7 Things You Need to Know About Blonding

Clients are going blonder and blonder. However, there’s a right way and a wrong way to get your clients there. Here are seven tips/techniques you should be doing with your blonde-haired clients.

Announcing the 2018 ABS Global Image Awards Winners!

America’s Beauty Show (ABS) by Cosmetologists Chicago (CC) has announced the winners for the second prestigious 2018 ABS Global Image Awards. The ABS Global Image Awards recognizes hairdressing talent on an international level. The photo entries represent the best of the best in original hairstyling, hair coloring and haircutting, in eight different categories.

Beauty Changes Lives Foundation’s 6th Annual Legacy Dinner Honors Horst Rechelbacher

Don’t miss the chance to mingle with industry VIPS, experience the creative talent of NextGen salon pros and pay tribute to Legacy honoree Horst Rechelbacher, all while supporting the Beauty Changes Lives Foundation.

Beauty Changes Lives Experience NextGen Sneak Peek: Team ULTA

Meet the ULTA Beauty Pro team and the NextGen artists they will mentor.