How to Merge Old-School & New-School Marketing Techniques
When it comes to building a personal brand, a careful balance of classic skills and new platforms are the keys to your success. In the branding world, some efforts go as far today as when your grandparents were networking and building brands and businesses. Arguably, the heavy saturation of social media, cell phones and email is making the desire for face-to-face interactions and physical—not digital—information even more valued now than in recent years.
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