The Science of Scent: Why Product Fragrance Matters

Our sense of smell is linked more closely to memory than any other of the five senses—in many cases evoking emotional associations; so for haircare manufacturers, appealing to clients’ sense is of utmost importance.You know what ...

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TWEAKED: Going For The Gold (With That Touch Of Rose)

Crystal Jimenez (@crystalj_beauty) of Carlton Hair, Santa Ana, California, tweaked Natalie's BOX red to blonde design to be a bit more hotter than hot (and very professional) ROSE GOLD."Natalie used to have red box dye in her hair so ...

HOW-TO: Winter Ice Haircolor

New to Nashville, Tennessee, this client wanted to go platinum. "She had a previous on-scalp lightening service but still needed some uneven levels of lift corrected and refined," says Sarah Crews, Nashville hairstylist/Kerastase Tech ...

2015 Golden Globes How-To: Lupita Nyong'o by Ted Gibson

Ted Gibson, MODERN's December cover artist, salon owner, celebrity stylist and all-around great guy, was stationed in Hollywood last night to prepare his good friend, Lupita Nyong'o, for the Golden Globes. Here he shares the background ...

HOW TO: Ted Gibson Styles Gugu Mbatha-Raw For Press Tour

Ted Gibson styled Gugu Mbatha-Raw’s hair for yesterday’s press day and last night’s premiere for Beyond the Lights in LA. Here Gibson shares HOW TO get her looks:  WHEREJimmy Kimmel ShowWHATGirl Next Door Curly ...

Orlando Pita's 8 TIPS For The Perfect Ponytail

Famed Editorial stylist Orlando Pita (@OrlandoPita) offered a rare and special presentation at the most recent Intercoiffure Atelier, held October 19 and 20 in New York City. Representing Kerastase, Pita presented 2 models on stage sharing his ...

Iconic Couture Styling Range from Kérastase

Couture CoolThe Iconic Couture styling range from Kérastase is dedicated to top-notch styling products that provide an instant transformation. The stylers use Kérastase muse Kate Moss as inspiration and includes: Baume Double ...

HOW TO: Pretty Pretty Brides For Marchesa

For the Marchesa fall 2015 Bridal Collection, Akemi Tamaribuchi (for Kerastase Paris) created braided buns and soft, braided waves to complement the beautiful gowns. Here Tamaribuchi offers the how to:Prep Steps:* Prep hair with Ciment ...

Kerastase's New Discipline Regimen Offers In-Salon Feel at Home

For clients who want the feel of Kérastase’s In-Salon Rituals at home, the new Discipline regimen is here.

PRODUCT SPOTLIGHT: Thinning Hair Solutions

Thinning hair is a problem countless men and women suffer from—whether it be genetics, lifestyle or aging, help your clients prevent future hair loss with these wet-line products.

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