Marketing to the Thinning-Hair Client
How do you effectively market a service nobody wants to admit they need? We gathered advice from several owners who regularly work with thinning-hair clients.
How do you effectively market a service nobody wants to admit they need? We gathered advice from several owners who regularly work with thinning-hair clients.
When the profession is hot but the haircut prices are not, it’s time to up your game. At Roc’s Barber Shop within iStudio Salons in Orlando, Florida, Wahl Ambassador Berman Rodriguez (@Rocdizz) got out of the $12 men’s cut zone with key six steps that anyone can use.
Newsletters are not the place to try to blatantly sell anything to your clients. They are meant to inform and engage.
At Premiere Orlando 2017, Matthew Wiggins of Social Beautify shared pointers for how to manage negative reviews on Yelp and use it as a platform to build your business.
At Premiere Orlando 2017, Matthew Wiggins of Social Beautify shared pointers for how to manage negative reviews on Yelp and use it as a platform to build your business.
Educator, author and Cosmetologists Chicago board member Kathy Jager got real with aspiring solo artists on what it takes to be fulfilled and financially successful as an independent business owner.
Learn 10 important ways to improve your salon profit and keep your business from losing money.
Learn 10 important ways to improve your salon profit and keep your business from losing money.
In an exclusive interview with Salon Today, Emilio Cornacchione, co-owner of Pittsburgh's Izzazu Salon Spa and Serata discusses his experience with Smarter Lifestyle Network, a new technology that entertains, educates and markets to clients, while creating a new revenue stream for the salon.
Draw in new clients, promote special services and offer in-salon tricks and treats to foster community engagement this October 31st.
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